As the world becomes more digital, the way we do business is also changing rapidly. One area that has seen a significant shift is sales and marketing. Social media platforms have become an essential tool for businesses to reach and engage with potential customers. Among these platforms, Facebook has emerged as a popular choice for businesses looking to connect with their target audience.

As a top-performing salesperson, there are a few things that you should know in order to excel in your field. In today’s world, the top-performing salespeople are the ones who excel at social prospecting and social selling. This means that they are able to use social media platforms effectively to identify and engage with potential customers, build relationships, and ultimately close deals.

Sales engagement platform (SEP) is a digital tool designed for the sales force to help them achieve their sales goals. It combines several tools into one platform and helps to manage them all easily. In this article, we are going to discuss how to use SEP for selling and sales lead generation.

The role of salesperson has changed over time, but it still remains an important part of any business. In fact, sales are a vital part of the economy and have been responsible for significant economic growth in the past century. But while digital technology has made a huge impact on how we communicate with each other and how we do our jobs as salespeople, there are still some people who resist change. I’m talking about those who hang onto traditional methods like cold calling and don’t want to learn new skills like social media marketing (SMM). However, if you’re one of these individuals then you need to read this article because we’re about to discuss why SMM is essential for future success in sales

In today’s digital age, social media has become a powerful tool for businesses to connect with their audience, scale their sales efforts, and enhance engagement. With the rise of instant messaging (IM) tools such as WhatsApp, businesses now have the ability to interact with their customers in real-time and build a more personalized relationship with them. In this article, we’ll explore how businesses can leverage social media and IM tools to scale their business and generate leads.

In today’s highly competitive business world, having the right tools to maximize your sales opportunities is critical. That’s why more and more companies are turning to Business Social CRM solutions that provide a seamless platform for their teams and customers to connect, collaborate, and grow together. With this powerful software, businesses can easily build better relationships with their customers, improve communication and collaboration across departments, and explore new opportunities with stakeholders such as vendors or partners.

Your company and brand might have the most powerful sales and marketing strategy in place. Still, if it is not integrated correctly and used in isolation from various other touchpoints, it’s bound to leave an adverse impression on your audience.

In a world where the focus has drastically shifted towards social media marketing strategies and where omnichannel customer experiences are becoming the projected standard and norm, one can simply not afford to detach their social media from other departments and touchpoints. 

This is why social customer relationship management (SCRM) has become crucial for companies that want to unify and streamline the customer experience.

Sales fraud is a costly and growing problem for businesses of all sizes. It’s estimated to cost the U.S. economy more than $50 billion per yearand it isn’t just large corporations that are being targeted. The FBI reports that 90% of all sales fraud cases involve small businesses, with losses averaging over $58,000 per victim company (nearly twice the average loss incurred by large companies). Smaller firms typically don’t have sophisticated fraud protection systems in place, so they’re more vulnerable to these types of scams than their bigger counterparts who can afford higher levels of security. Here’s what every business should know about selling products or services online:

As a business owner or marketer, you’re always on the lookout for the best tools to help you improve your marketing efforts. In today’s digital age, there are plenty of third party marketing tools available that can help you streamline your marketing efforts, automate your tasks, and improve your overall efficiency. But with so many options to choose from, it can be overwhelming to determine which tools are the best fit for your business.

When it comes to communicating with customers and prospects, there are a lot of different ways to do so. Messaging apps are some of the fastest-growing platforms for online communication, and they’re also among the most personal. SMS and social media allow you to send messages that can be seen by hundreds or thousands of people at once—not very personal at all! While it’s true that SMS and social messaging channels like Facebook Messenger can be used for mass messaging as well, they’re usually not optimal for this purpose.